Country Overview
Project-based service country
This page shows operational coverage. Media outlets, rates and regulatory information are published only after verification.
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Project-based service
Egypt — Media and Advertising Market
AfrikaMedya provides country-specific solutions for media planning, buying, content, production and local partner coordination in this market.
Market Overview
Egypt is one of the region’s largest Arabic-language content and advertising markets, combining national and private TV networks, FM radio, high-traffic digital publishers and extensive OOH inventory across Cairo, Giza and Alexandria.
Note: This list highlights prominent, verifiable market participants. “Largest” or “market leader” claims are avoided where independent audience data is unavailable.
Regulatory Framework
- Supreme Council for Media Regulation (SCMR)
- National Media Authority (NMA)
- National Telecommunications Regulatory Authority (NTRA)
- Consumer Protection Agency and local authorities for advertising and outdoor permits
Prominent Television Broadcasters
- Egyptian Television / NMA channels
- ON
- CBC
- DMC
Prominent Radio Broadcasters
- Nogoum FM
- Radio 9090
- Nile FM
- Mega FM
Newspapers and Publishers
- Al-Ahram
- Al-Masry Al-Youm
- Youm7
- Al-Shorouk
Digital Publishers
- Enterprise
- CairoScene
- Masrawy
- Egypt Independent
OOH / DOOH
- Cairo Ring Road and major arterial inventory
- 6th of October and New Cairo billboards
- Cairo and Alexandria airport media
- Mall, metro, bridge and large-format LED screens
Agencies and Operators
- FP7 McCann Cairo
- Leo Burnett Cairo
- dentsu Egypt
- Kijamii
AfrikaMedya Opportunity Map
- Media planning and buying
- Television and radio
- Digital and programmatic
- OOH / DOOH
- Content and production
- PR, research and media monitoring
- OTT and broadcast technology